ABOUT 3F-LAB
We combine human insight and technology
to shape a better future of work
A team of neuroscientists, technologists and strategists passionate about unlocking human potential
Neuroimmersive™ Platforms
Ten years of innovation
One purpose: understanding and improving human decisions
2017
Immersive
Learning
First VR simulations for pharmacy training
2018
Behavioural
Assessment
Measuring behaviours & soft skills in immersive context
2019
Conversational
Avatars
Natural interaction with emotionally intelligent avatars
2020
Emotional
Intelligence
Emotional AI to detect understand and activate engagement
2022
Decision
Analytics
AI-powered analytics for decision quality and performance
2023
Multiplayer
Collaboration
Collaborative simulations for teamwork and leadership development
2026
NeuroDecision™
Platform
The integrated platform for Human Decision Intelligence
Every project adds new capabilities, new models and new data to build today's NeuroDecision Platform
15+
Industries
50+
Organziations
20.000
Professionals Tranied
Millions
interactions analyzed
Proven Impact
Performance & Engagement
Recognised
innovation
A decade of award-winning neuroimmersive AI solutions for healthcare and enterprise transformation
Pioneering immersive
training solutions
Human-center impact at scale
AI-powered behavioural ntelligence
Measurable results.
Recognised value
2017
Special Prize for innovative digital Training
ESTE - Persone & Conoscenze
2017
About Pharma Digital Awards - PhAN Practice System
Aggiornamento Farmacie
2018
About Pharma Digital Awards - VR4PharmaLab
Aggiornamento Farmacisti
2019
About Pharma Digital Awards - VR4MMGdoctor
Top 5 Award - Aggiornamento Farmacisti
2021
About Pharma Digital Awards - VR4Services
Top 5 Award - Aggiornamento Farmacisti
2023
About Pharma Digital Awards - VR4SLA
Top 6 Award - Aggiornamento Formazione Medici
2025
Training Excellence Award PHIT Pharma & Sales
2° Premio AIF - Area Digitale e Nuove Tecnologie
2026
About Pharma Digital Awards - AI Section
Innovazione in Sanità Digitale
3F Logo White
Where innovation takes shape
Our headquarters in the heart of Milan
LEGAL OFFICE
Via G.Boccaccio, 7
20123 Milano (MI), Italy
OPERATIONAL OFFICE
Viale E.Forlanini, 23
20124 Milano (MI), Italy
3f-lab
info@3f-lab.com
www.3f-lab.com
CENTRAL LOCATION 
In the heart of Milan
METRO ACCESS
M4 Repetti
5 min. walk
NEAR AIRPORT
Milano Linate
10 min. drive
EXCELLENT CONNECTIONS
Highways and public transport
CONTACT FORM
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